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Love story is dead in Hindi cinema : Karan Johar !


Mumbai : Filmmaker Karan Johar, the man behind popular love story “Kuch Kuch Hota Hai”, says the romance genre, which dominated the 1990s, has completely vanished from Bollywood today as the audience is not invested in watching such stories on the big screen.

Johar was among the key filmmakers in the 90s along with Yash Chopra and Aditya Chopra who shaped the contemporary, larger than life romance that is associated with Bollywood.

Right from his 1998 debut “Kuch Kuch Hota Hai”, multi-starrer “Kabhi Khushi Kabhie Gham” (2001) to “Kabhi Alvida Na Kehna” and even production “Kal Ho Na Ho” (2003), the films were not only blockbusters but also had a significant pop culture impact.

In the current phase of the industry, the 48-year-old director said romance has been long forgotten.

“Today if you notice in Hindi cinema, the love story is dead. We don’t make love stories anymore, they’re few. The 90s thrived on romances, starting from ‘Hum Aapke Hai Koun!’ going right up to ‘Kuch Kuch Hota Hai.’ It was dictated by love stories,” Johar said.

The director was speaking at a special event of Netflix, ‘See What’s Next India’, where the streamer announced its 2021 slate for movies and series.

Johar’s Dharma Productions backed film, “Meenakshi Sundareshwar”, will head to Netflix for its premiere. The film stars Sanya Malhotra and Abhimanyu Dassani.

The director said he is now told to make love stories for Netflix, which is why a “Meenakshi Sundareshwar” will release on the streamer.




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